The Vale of White Horse District Council recently commissioned us to create a visitors’ leaflet covering seven specific parishes in the southwest of Oxfordshire. They supplied all the photographs and copy, and left the rest to us.
The amount of features and attractions they wanted to illustrate meant that the sheet size needed to be A2, and the area defined by the seven parishes fitted very neatly onto one side at a useful scale of 1:22,000. Some fabulous topography in the region meant we simply had to use hill-shading and contour data, and all public rights of way are shown to encourage user to explore the area on foot.
Several overview maps help put the parishes in context, and the colours used to indicate them correlate to the colours used behind the relevant sections of text on the design-side.
Five-thousand maps were printed and distributed to numerous outlets in the region, and an online version exists at tinyurl.com/7-villages. Stickers with a handy QR code linking directly to the online map are dotted all around the area too!
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